Let me try and give you some of my cents for this discussion
![](https://xoops.org/uploads/smil3dbd4d6422f04.gif)
I think there are 3 things that we (the community, under the XOOPS Foundation banner) should do.
A. First and foremost is to create a Marketing and Communications team operating as the Corporate Communications department for the Foundation. This means that this team will set the communication standards (like the corporate image) and coordinate all activity. This team will operate on the basis of a communications roadmap, where the goals are set, the activities to reach those goals are defined, and the milestones are defined. The Foundation will try to provide the resources for this.
B. There are two major marketing 'challenges', the first being the XOOPS 2.x system. This is the current system, and there is a LOT of ground we can cover with what we got. What I see in a lot of discussions on non-development issues like this, is that the solutions turn into development issues (like the Lite version). Lets focus on what we do have instead of what we don't have, and make the best of that. I think we'll discover that 70% of the goals we set can be achieved with what we do have... So, lets make XOOPS 2.x known to the world! I like the idea to 'go out there' and initiate the attention. I think Mambo did that as well, and it certainly helped them.
C. The second major marketing challenge will be the next version of XOOPS, currently codenamed XooSphere. With this version, we can do it right from the start, and build a great marketing and promotion programme around it. Relaunching xoops.org powered by the new system, the launch of the system itself, comparisons, merchandise, essentially a whole marketing and promotion campaign. If we start this now, with a few people dedicated to making this work, then I think we can really make a big jump PR wise.
So, if you feel you want to take up one of these challenges, let me know
![](https://xoops.org/uploads/smil3dbd4d6422f04.gif)
Oh, btw, the one who will lead the team in A. will be part of the management team for all of XOOPS, as the communications aspect of every part should be taken into consideration.
Herko