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I wanted to fly the British flag, being from England myself. The UK is still very behind the rest of Europe and the states interms of technological application. This is mainly due to British Telecoms hold on the distribution and infrastructure. The knock-on effect is that the market appears to be less competitive and resourceful that in some other countries. This will change by 2005 as 97% of the country will be converted to broadband exchanges. Undoubtedly, this will improve services, competition and resources. Sadly I settled for hosts based in the US as they simply offered better service at better prices. Remember in the UK we also enjoy a rather good exchange rate at present so, $6.00 American dollars looks very attractive when converted to UK sterling for a months hosting.