Since I have been brainwashed by the past 3 years of business and marketing courses, I am throwing this out there for free. When 2.2.5 is released, a professional theme design company could easily boost their ratings and traffic by:

Offer 2.2.5 for download for free. Every few weeks offer a new exclusive one-of-a-kind commercial theme to one lucky winner. Make each person enter a keyword describing their website when they download 2.2.5. the first person to hit on one of the pre-defined keywords for that week's theme wins.

Of coarse there will be a "theme designed by" link somewhere on the theme....

Announce the contest through the xoops.org news. Do PRweb press releases.

You will also be helping XOOPS by reducing bandwidth use by offering the valuable download mirror.

There it is. I hope someone uses it. A good free idea.